MAURICE REID
UX / UI DESIGNER
I design clear, thoughtful digital experiences.
I’m Maurice Reid, a UX/UI designer focused on making complex information easier to understand and everyday products easier to use.
VIEW MY WORK ↓
01
SELECTED WORK
Projects built around real user needs.
02
ABOUT ME
Designer, problem solver, and visual storyteller.
My background in multimedia and digital arts shapes how I approach UX. I combine research, interaction design, visual design, and accessibility to create experiences that feel polished without becoming difficult to use.
03
ECOTHREAD CASE STUDY
MOBILE UX CASE STUDY
EcoThread
A simpler way to understand the environmental impact of clothing before making a purchase.
TIMELINE 8 WEEKS
ROLE UX/UI Designer
TOOLS Figma · Figjam · Stark · Google Forms
DELIVERABLES RESEARCH User Research · Wireframes · Prototype · Usability Testing
04
PROJECT OVERVIEW
The challenge
Sustainability information can be technical, inconsistent, and difficult to compare. EcoThread was designed to translate that information into a clear mobile experience shoppers could understand quickly.
05
DESIGN PROCESS
View Case Study →
From research to refinement.
01
Discover
Research the problem, audience, and competing products.
02
Define
Organize findings into user needs, flows, and priorities.
03
Design
Create wireframes, visual systems, and interactive prototypes.
04
Test
Observe users, measure usability, and identify confusion points.
06
RESEARCH & INSIGHTS
What users needed most.
Clarity
Users needed sustainability scores and material details explained in plain language.
Confidence
Verified information and visible product status helped users trust the results.
07
STRUCTURE & WIREFRAMES
Organizing the experience before styling it.
The core flow moves from onboarding to scanning, reviewing product details, saving items, and managing preferences. Early wireframes helped validate hierarchy and navigation before visual polish.
08
FINAL INTERFACE
A focused mobile system with clear visual hierarchy.
09
USABILITY TESTING
Testing revealed what the design alone could not.
Three participants completed key tasks and provided SEQ, SUS, and follow-up feedback. Their behavior exposed issues that were not obvious during the design process.
Scanner visibility
The scan action needed stronger prominence and clearer selected states.
Information hierarchy
Material, score, and verification details needed clearer grouping and emphasis.
100%
Task completion after revisions
6.3 / 7
Improved
Navigation and accessibility
Average ease rating
10
KEY IMPROVEMENTS
Before feedback. After feedback.
Scanner
BEFORE
Low visibility and unclear action states.
AFTER
Product details
BEFORE
Important sustainability information competed for attention.
AFTER
Dark mode
BEFORE
Some text and controls lacked sufficient contrast.
AFTER
11
REFLECTION
What I learned.
The biggest lesson was that features that felt obvious to me were not always obvious to users. Testing changed the way I evaluated the interface and showed how small accessibility and hierarchy improvements could have a major effect on usability.
© 2026 Maurice Reid
Have a project or opportunity in mind?
I’m currently looking for UX/UI and product design opportunities where I can contribute, learn, and help create meaningful digital experiences.
EMAIL ME →
LET’S CONNECT
RESEARCH
DESIGN
TEST
ITERATE
05
“The experience should make sustainable shopping feel simpler—not like additional homework.”
Improve
Refine navigation, hierarchy, accessibility, and feedback.
What I do
User research, user flows, wireframes, prototypes, interface design, usability testing, and design systems.
How I work
I start by understanding the problem, test ideas early, and use feedback to guide meaningful improvements.
Problem
Shoppers often want to make more sustainable choices but lack clear, trustworthy product information at the moment of purchase.
Goal
Create an intuitive scanning experience that presents verified material and sustainability information without overwhelming the user.
Speed
The scanning flow needed to feel immediate, familiar, and easy to recover from.
Dark mode contrast
Text and controls needed stronger contrast to remain readable and accessible.
Larger scan focus, clearer selected state, and stronger feedback.
Clear sections, spacing, and stronger hierarchy.
Improved contrast and more consistent surface colors.
Challenges
Balancing visual aesthetics with usability and simplifying complex sustainability information.
Next steps
API integration, a larger testing pool, personalized recommendations, advanced filtering, and deeper analytics.
FEATURED CASE STUDY
EcoThread
Making sustainable fashion information easier to understand.
A mobile experience that helps shoppers scan clothing, view clear sustainability details, and make more informed purchasing decisions.
ROLE UX/UI Designer
TOOLS Figma · Figjam · Stark
FOCUS Research · Prototyping · Testing